Behind the Scenes at BetaPack – Getting Ready for BYGGERI ’25

Last week, we had the pleasure of welcoming Mikael Johnsen from Click Film and his colleague Christoffer, who helped us film a new presentation video that will premiere at our stand during BYGGERI ’25.

The video is designed to give a dynamic and visual insight into who we are – our daily work, our products, and how we collaborate with customers and partners in a practical, down-to-earth way.

It was a day full of energy and activity. Cameras were set up, lighting adjusted, lines rehearsed, fine-tuned – and repeated. Everyone on the team contributed with focus and flexibility, and there was a strong shared understanding of the goal. The process was smooth, relaxed, and filled with laughter, spontaneous ideas, and creative input from all sides.

The aim of the video is to present BetaPack in an honest, sharp, and inviting way – not just as a supplier of technical solutions, but as a committed team that puts collaboration and customer needs at the centre. The film will play a key role in bringing our exhibition stand to life – making it more personal, relatable, and engaging for visitors.

We also captured a series of behind-the-scenes photos 📸 that reflect the atmosphere during filming. They show how a day with cameras and gear can also be about creativity, teamwork, and humour – and offer new perspectives on our everyday work.

BYGGERI ’25 will be a central platform for us – a place to connect with both new and familiar faces from the industry. It’s an opportunity to showcase our solutions, share insights, and take part in the ongoing dialogue around the needs, expectations, and challenges shaping today’s construction landscape.

BetaPack is ready – will we see you there?

Stay tuned on LinkedIn for photos and updates.